About our sanctuary

Born from a new philosophy of care

Éthos represents a new chapter in regenerative wellness, where knowledge is applied to preserve vitality and longevity.

Brighton sanctuary
Trichologist-led clinic
Designed by Biasol
AHPRA-registered practitioner

Why we began

A private sanctuary, with knowledge at its core.

We created Éthos as a place where calm is felt the moment you step inside. Soft light, considered detail and restorative scalp rituals invite you to slow down. It feels indulgent because it is intentional.

Beneath that calm sits clinical precision. As a trichologist-led clinic, we look beyond surface care to understand what may be influencing your hair and scalp, so your care is guided by insight rather than guesswork.

Warm stone, soft light and considered products at our Brighton reception — Where expertise and restoration meet.

Meet our founders

Two perspectives. One shared philosophy of care.

Sena and Batuhan built Éthos around a simple belief: specialised care can be precise without feeling intimidating, and restorative without losing its purpose.

Co-Founder · Principal Trichologist

Sena Karagoz

Our co-founder Sena guides our clinical approach as principal Trichologist. Her professional path in cosmetic aesthetics began in 2021, and she is a member of the International Association of Trichologists.

Her philosophy begins with the scalp. Sena brings detailed assessment and complex hair and scalp care together with the quieter side of Éthos: personalised treatment, restorative rituals and an experience designed to help you feel understood as well as cared for.

Co-Founder

Batuhan Karagoz

Our co-founder Batuhan brings a background in the Australian Army, where discipline, service and consistency shaped the way he approaches care for others.

He helped create Éthos as a place where prioritising your wellbeing feels approachable. His attention to the environment and the way you are welcomed supports a sanctuary that feels calm, professional and genuinely considered from arrival to aftercare.

One shared philosophy

Expertise should feel human.

Every consultation, ritual and treatment is considered through the same lens: what will help you feel understood, supported and clear about your next step?

Understand first

We begin with conversation, context and assessment rather than assumption.

Guide with clarity

We explain what we see, what is suitable and where you can go from here.

Designed for restoration

A space that helps the outside world soften.

Biasol shaped our sanctuary through warm stone, rich merlot, softened light and quiet transitions. The design is not decoration—it is part of how your care feels.

Explore the design story →